Уредба ePrivacy 2026: Шта се мења и како се припремити
Директива ePrivacy из 2002 — закон иза искачућих прозора сагласности — коначно се мења. Уредба ePrivacy се очекује 2026-2027.
- Directive (current): 27 national implementations
- Regulation (coming): One law, directly applicable in all 27 states
Stricter consent
Pre-checked boxes, cookie walls, legitimate interest — explicitly prohibited.
Browser-level signals
Users set preferences once in browser. CMPs must respect.
Metadata protection
Communication metadata gets same protection as content.
Higher fines
GDPR alignment: up to €20M or 4% global turnover.
Beyond cookies
Fingerprinting, pixels, local storage — all under same rules.
- CMP even more critical
- Dark patterns banned
- All tracking needs consent
- Browser signals respected
- Audit tracking
- Ensure genuine consent
- Choose certified CMP
- Document everything
- Auto-updating CMP
FlexyConsent
Built for regulatory change. Auto-updates.
FlexyConsent — Google сертификовани CMP.
Besplatno probajte